Mobile AdvertisingMobile Advertising
Mobile Advertising MobAdv will create and manage mobile advertising campaigns.
This enables operators new ways of monetising their subscribers by introducing a new business model, in which it can act as a broker to advertising agencies or brands/advertisers for the fastest-growing advertising channel. The product's targeting abilities enable it to leverage the most appropriate channel to each subscriber segment, its campaign management allow for the highest degree of flexibility, making it suitable to both large and small operators, and its integration with existing messaging and multimedia platforms allow for rapid deployment as well as scaling up and down.
- MobAdv is Cloud-ready. It can be deployed on dedicated hardware, private cloud infrastructure or public IaaS such as AWS.
- Mobiadd MobAdv automatically provides out-of-the-box integration with various other communication protocols such as SIP, Diameter, HTTP, XCAP, XMPP, MGCP and many others.
- New Revenue Stream.
- Improve productivity for business users. Profiling and targeting.